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The Future of Consumer Targeting | Digital Tonto

Tags: analysis marketing social targeting consumer research audience ux
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What Makes Them Click » Blog Archive » 100 Things You Should Know About People: #8 — Dopamine Makes Us Addicted To Seeking Information - Applying Psychology to Understand How People Think, Work, and Relate

Tags: marketing psychology behaviour productivity dopamine ux
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Odopod - Utility Marketing: Usefulness Creates Connections

Tags: brand ux experience branding marketing strategy planning utility loyalty engagement
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Using Market Segmentation To Define Your Target Market

Tags: marketing segmentation personas planning ux audience
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UX Magazine - Don't let branding kill your brand

Tags: branding ux marketing brand to-write
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Spend It Wisely: A Market Research Primer for Designers, by Brianna Sylver - Core77

Tags: research marketing ethnography ux to-read
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Does Online Browsing Bend the Laws of Scent and Relevance? | Marketing Optimization Blog

Tags: iiideas ecommerce iiideas-post marketing persuasion ux
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Does Online Browsing Bend the Laws of Scent and Relevance? | FutureNow's GrokDotCom / Marketing Optimization Blog

A neat little article on the 'Persuasive Moment', when it is most effective to cross-sell / up-sell to the user/consumer
Tags: persuasion ecommerce marketing ux iiideas-post
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Influential Marketing Blog: Strategy & Planning

Tags: planning content marketing strategy ux to-write
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Community Marketing: three things to do differently | emergencemarketing.com

Tags: ux marketing community to-read
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How to Win Frugal Consumers and Influence Them to Buy - BusinessWeek

Tags: ux shopping marketing behaviour retail to-read
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Digital Outlook Report 2009

Tags: ux trends advertising digital marketing agency to-read razorfish
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It's Not Who Your Customers Are, It's How They Behave - Peter Merholz - HarvardBusiness.org

Tags: ux customerservice marketing behaviour to-read
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Customer Innovations - Driving Profitable Growth

* OBSERVE changes in the environment in real time… while aggressively avoiding your own strong tendency to just see what you either expect or hope to see * ORIENT yourself quickly to what those changes mean… being careful to challenge and revise your outdated assumptions and beliefs about reality * DECIDE on a course of action… chosen from range of creative alternatives most relevant to the changing environment * ACT in a coordinated and committed manner… while being ready to OBSERVE, ORIENT, DECIDE and ACT in order to ensure progress and enable course corrections as necessary.
Tags: ux marketing consumerism
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The Cluetrain Manifesto - Wikipedia, the free encyclopedia

Tags: ux ideas marketing Philosophy cluetrain business to-read
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